Digital Funnel Specialist

About ScoreApp

ScoreApp is a lead-generation platform that helps users create interactive quizzes, scorecards, and surveys. Our tools provide personalized feedback to our users audiences while collecting valuable data to help users attract, engage, and convert high-quality leads. ​​ScoreApp works across industries, including coaching, consulting, marketing, education, HR, and wellness. Ultimately, any business looking to engage its audience, qualify leads, and drive sales can benefit from using ScoreApp. We’re a fast-growing, innovative team passionate about simplifying marketing through intelligent technology, empowering thousands of entrepreneurs and brands to turn insights into impact.

About the role

ScoreApp is seeking a creative, tech-savvy Digital Funnel Developer to join our Enterprise division. In this role, you’ll work with larger, high-value clients to design, build, and optimize interactive funnels – leveraging quizzes, assessments, scorecards, and more. You’ll use onboarding information and client insights to craft engaging digital experiences that drive results by way of the ScoreApp platform. This is a remote-first position, with occasional in-person days if you’re within 100 miles of Milton Keynes (travel paid).

This role will suit you if you’re tech-able, enjoy the scientific, data-driven nature of marketing and sales, like working with small, but strong teams who are capable of punching above their weight. If you’re a self-starter, like to push yourself and deliver quality work beyond expectation then you will have a good time here.

Key Responsibilities

• Collaborate with enterprise clients and internal teams to understand project goals and translate onboarding information into effective funnel strategies.
• Design visually compelling assets using tools like Canva and Photoshop, and implement them within a ScoreApp environment.
• Write clear, persuasive copy for landing pages, quizzes, assessments, and related digital assets.
• Build and configure quizzes, assessments, and scorecards, applying logical frameworks to ensure accurate scoring and valuable feedback for users.
• Use AI tools to streamline processes, generate ideas, and enhance creative output.
• Present concepts, gather feedback, and iterate quickly to meet client needs and project deadlines.
• Manage multiple projects simultaneously, maintaining high standards of quality and professionalism within a team setting.
• Leverage ScoreApp’s templates, frameworks, and automation tools to maximize efficiency and maintain consistency across projects.
• Educate and empower clients to get the most from their ScoreApp assets, providing documentation, walkthroughs, or short training sessions as needed.
• Advise clients on funnel strategy, audience segmentation, and content personalization, taking a consultative approach to maximize results.
• Conduct thorough quality assurance and testing to ensure all logic, scoring, and user journeys function as intended before launch.
• Set up, monitor, and interpret funnel performance metrics, using data to inform ongoing optimization and improvements.
• Communicate client feedback and feature requests clearly to the product and tech teams, helping to shape the future of ScoreApp.

Key Skills and Experience

• Proven experience in digital marketing, with a focus on funnel building and lead generation.
• Confident in both copywriting and design—able to create engaging content and visuals (Canva, Photoshop, or similar).
• Experience building landing pages and digital assets using no-code or low-code platforms (ScoreApp experience a plus).
• Strong understanding of quiz, assessment, or scorecard logic and structure.
• Proficient with AI tools and open to experimenting with new technologies.
• Excellent communication skills, both written and verbal.
• Experience working with service-based businesses or in an agency environment.
• Highly organized, adaptable, and able to manage multiple projects at once.
• Strong attention to detail and a quality assurance mindset.
• Data-driven, with the ability to track, analyze, and act on funnel performance metrics.
• Quick to learn new tools, features, and best practices in a fast-evolving platform environment.

Bonus Skills

• Direct experience with ScoreApp or similar quiz/assessment platforms.
• Advanced knowledge of funnel strategy, conversion optimization, or behavioral psychology.
• Experience with enterprise-level clients or complex project management.
• Familiarity with additional design tools, video editing, or animation.
• Experience creating client-facing documentation, training, or enablement resources.
• Experience collaborating with product or tech teams to relay client needs and feedback.