Meet the best market research tool in the business.
Priceless customer insights + epic lead generation = better business decisions. Learn all there is to know about your audience, land the best leads, and convert them into loyal customers with ScoreApp. All you need to succeed in one platform.
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Collect actionable insights to give your customers what they need. Market research just got better.
ScoreApp’s intuitive platform features make it easy to not only attract the best leads for your business but also to get to know them on a deeper level. Make data-informed decisions — no more guesswork.
Gain access to interactive market research survey templates and ask questions that will give you a clear understanding of what’s happening in your industry — and what your customers need.
Gather data with ease and use it to reach out to your leads with personalized deals and content that builds trust and earns more sales. The power is at your fingertips.

Meet ScoreApp’s insightful market research tools
ScoreApp’s interactive surveys and audience segmentation tools make it easy to understand your market—and customers. Let’s meet them.
Ask the right questions. Collect powerful market insights.
Connect with priceless data. ScoreApp’s epic library of quiz and survey templates give you the power to easily ask questions to understand your audience on a personal level. Use these insights to uncover key industry trends and meet your audience’s needs head-on.
Pre-qualify and segment your leads instantly
Forget the guesswork. ScoreApp arranges your participants’ responses and segments them for you. That way, you’ll know who’s most likely to invest in what you have to offer…and why.
Send personalized follow-ups
Personalized marketing made simple. Target specific audience segments with personalized content based on their exact needs or motivations. You can integrate ScoreApp with your current CMS or email marketing software to send automated follow-up content with ease.
The result? More conversions in less time.
A full library of templates to make market research simple but effective, created by experts

Job Satisfaction Analysis
Evaluate your job satisfaction by analyzing morale, engagement, and areas for improvement.

Leadership Skills Evaluator
Assesses leadership skills and provides feedback to help you grow and inspire others.

Revenue Maximiser Review
Analyzes your financial landscape, providing insights to optimize revenue and grow your business.

Skilled Negotiator Scorecard
Evaluates negotiation skills, offering insights to boost sales performance and deal-making.

Relationship Scorecard
Evaluates relationships, offering insights on strengths, improvement, and healthier connections.

1-2-1 Strategy Session
Invites individuals to book a 1-2-1 consultation for tailored strategies and actionable insights.

“I'd like to say we use it for marketing, but we actually don't.”
Using ScoreApp we are able to understand the people that we're working with
See how Laura did it
We run (part of) our business on ScoreApp
We use it to determine people's mental health and workplace well-being in organisations, and we give them self care reports back based on the information they provide us. In each business and we're able to give them something back in the shape of the PDF every single time they complete the quiz
Understanding our clients
We use it to determine people's mental health and workplace well-being in organisations, and we give them self care reports back based on the information they provide us.
Every client gets their own report
We're giving something back to each individual that spent their time completing the questionnaire
Using ScoreApp has dramatically helped us generate diagnostics in our workplace wellbeing business

How to build a powerful lead-generating market research funnel with ScoreApp
Create a survey to meet your original research goals
Decide on your specific market research campaign goals and choose a relevant survey template from our library. Customize the survey template with your branding and add questions that will give you a real insight into your customers.
Build a landing page to encourage responses
Attract the right responses by creating a landing page for your market research survey that clearly explains its value. Use ScoreApp’s simple drag-and-drop features to add content that incentivizes your leads to take part in your market research survey and provide the insights you need.
Deliver custom results to participants
Deliver personalized content to your participants automatically based on their responses to offer a level of insight. Build trust and showcase your value while collecting that all-important data.
Segment participants based on their responses
Let ScoreApp segment your participants based on their survey answers. Connect with easy to follow data that helps you personalize your content and make better business decisions.
Send personalized follow-up messaging that converts
Connect ScoreApp with your CMS or email marketing tool to reach out to your participants with automated content, deals, and recommendations based on their exact needs (or their survey responses).
The outcome? More conversions. More sales. More customer loyalty. Jackpot.
Why ScoreApp is your new lead-generating market research partner
Market research made fun.
Gather priceless consumer data by attracting the right leads with interactive surveys that are fun, engaging, and provide meaningful insights. Browse our library of survey templates, take your pick, and entice your leads to take part.
Priceless insights. Smarter choices.
Ask the right questions and connect with data that offers a true insight into the opinions, motivations, and needs of your audience. Use this data to connect with prospects on a personal level, build trust, and earn more sales. No more guesswork.
Audience segmentation made simple.
ScoreApp segments your leads based on their survey responses so you can target those most likely to want what you have to offer. The result? A rise in conversions, sales, and profits.
Nurture your leads…effortlessly.
Build a meaningful market research funnel with ScoreApp and nurture your prospects from start to finish with simple automation features designed to increase conversions.
Branding without the fuss.
Command attention and improve brand awareness by customizing your lead landing pages or surveys with your logo, font or color scheme. The best part? You don’t need technical knowledge — just tweak our ready-to-go templates.
All the while saving nearly 1000 hours of fact-finding time over the years

Whilst simultaneously growing my list, I did it with ScoreApp

I'm really blown away by how easy it was and the results that it's given me.


ScoreApp: Made by marketing specialists
Meet ScoreApp: your new market research partner
We’re the platform for attracting quality leads and gathering valuable consumer insights. Our software is built for consistent commercial growth. Want to find out more (of course you do)?
Get to know ScoreApp →Access insider guides and trending topics
Discover all you need to know about our sales-boosting market research tools in our official Help Center.
Explore the Help Center →Partner with talented industry experts
Whether you need talented copywriters or experienced ad professionals, ScoreApp’s Partner Directory will connect you with specialists who will take your market research and lead generation efforts to the next level.
Browse ScoreApp’s Partner Directory →Save Up To 25% Before 31st March
Important – The price of ScoreApp is increasing at the end of the month. If you want to save up to 25%, then sign up before the 31st March and lock in the current prices.
Starter plan
Everything you need to start generating data rich leads
USD per month
USD per month
Billed at $468
$390/yr
- 3 live Scorecards
- Includes 100 responses pm
- 1 user
Key Features:
- Unlimited landing pages
- Dynamic result pages
- View & export all response data
- Connect your CRM
Business plan
Generate more leads and more data
USD per month
USD per month
Billed at $948
$790/yr
- 10 live Scorecards
- Includes 1000 responses pm
- 3 users
Key Features:
- Everything from starter
- Remove powered by ScoreApp
- Use your own domain
- Abandon email
- Advanced insights
- Custom CSS / Scripts
- Google Analytics & Facebook pixel
Pro plan
Advanced features for making more sales
USD per month
USD per month
Billed at $1,548
$1,290/yr
- 30 live Scorecards
- Includes 3000 responses pm
- 5 users
Key Features:
- Everything from business
- Dynamic PDF Reports
- Data enrichment
- Split testing
- Audiences
Enterprise plan
Scale up as required, with tailored plans and onboarding
Pricing on application
- Infinitely scalable
- Seats for everyone
- VIP support
- Tailored onboarding
- Granular permissions
- SSO
All prices shown are subject to any applicable taxes in your location