Welcome to the
30-Minute Lead Formula.
Over the next 30 minutes across 5 videos you’re going to discover how you generate and qualify leads.
🎥 Video 1
Why People Buy
Starting from the psychology of why people buy; it’s a known fact that people buy because of tension. When they feel tension between the current situation they find themselves in and the desired situation. Watch Daniel Priestley show you exactly why that’s important to understand and how to utilise your clients’ desired outcomes.
🎥 Video 2
Awaken Dormant Desires
🎥 Awaken Dormant Desires
In the second video we explore the types of people who buy from you, differentiating between active buyers and dormant buyers.
Your dormant market will be a magnitude larger than the active market. Getting them from dormant to active requires a lightbulb moment 💡.
🎥 Video 3
Score, Rank, Improve
🎥 Score, Rank, Improve
Humans love to score, rank and improve and we are hard-wired to want to measure and improve things.
In this part of the series we focus on understanding the area of life your business helps people to improve. And crucially how you measure where they are today and how you measure where they could be in 90 days, if they worked with you.
🎥 Video 4
Logic, Emotion, Urgency
🎥 Logic, Emotion, Urgency
Next we zoom into the moment that people make a decision to buy from you. It occurs when 3 things come into alignment: logic, emotion and urgency.
We discuss how to balance these three conditions to find the perfect moment so that customer decide to purchase straight away.
🎥 Video 5
Implementing the Formula
🎥 Implementing the Formula
Lastly, and most importantly, we show you how to implement the formula.
One of the key components to successfully implementing this formula is a scorecard marketing funnel.
Create your own with ScoreApp and start your 14-day trial with an exclusive 50% off your first 3 months.
You’ve completed the 30 Minute Lead Formula!
Introducing your 24/7 lead generator!
The smarter way to generate higher converting leads.
ScoreApp makes quiz funnel marketing easy, so you can attract relevant warm leads, insightful data and increase your sales
Use a simple, quick Scorecard with a single score or outcome as a fun and engaging way to turn more cold prospects into warm leads
Turn your existing followers, subscribers or referrals into data rich leads and add value by providing feedback across multiple outcomes.
Provide customers with a regular checkin or in-depth diagnostic. The more you know about them, the better you can serve their needs.