Cofounder
16 Aug, 2024
Most hiring processes are complicated, time-consuming, and expensive. The worst part? If you end up choosing the wrong-fit candidate or...
5 Aug, 2024
Writing a business book is a huge achievement, and one that requires dedication, insight, and a lot of late nights....
31 Jul, 2024
In today’s business world, competition is FIERCE, and customer expectations are higher than ever. Fostering loyalty and repeat business isn’t...
25 Jul, 2024
To grow a successful business, your sales and marketing functions must be aligned. Many companies struggle with this, but luckily...
23 Jul, 2024
A waitlist strategy helps you successfully launch new products and services by sharpening your ideas in the market, not in...
8 Jul, 2024
Personalisation is all about tailoring your message to each customer’s needs, preferences or behaviours. So, by making your marketing super...
1 Jul, 2024
A quiz is the perfect lead magnet for your SaaS business: it’ll create an engaging experience for your customers while...
21 Jun, 2024
A good lead generation strategy is about attracting, identifying, and nurturing your target customers consistently. But how can you tell...
14 Jun, 2024
Building an effective sales funnel is crucial for guiding potential customers through their buying process and turning them into loyal,...
