ScoreApp Blog

Expert insights, tips and guides to help you grow your business successfully

Insights

Why Customer Segmentation Is Crucial in B2B Market Research

Leigh Simons

22 Jan, 2025 · 11 min read

In B2B relationships, putting customers at the heart of your strategic decisions is as crucial as…

Inspiration

Martin Huntbach

22 Jan, 2025 · 8 min read

B2B sales funnels are already longer and more complex than B2C. So, if you’re still trying…

Guides

Rebecca Hollis

21 Jan, 2025 · 13 min read

It’s relentless, isn’t it? The constant grind. The networking, the self-promotion, the hustling for clients. Nobody…

Guides

Jamie Page

21 Jan, 2025 · 8 min read

A well-designed survey will inspire solid response rates and increase your chances of connecting with actionable…

Strategy

Steven Oddy

20 Jan, 2025 · 6 min read

The financial sector is a competitive space. To cut through the noise and gain a competitive…

Templates

Leigh Simons

20 Jan, 2025 · 8 min read

As a business owner, or decision-maker, keeping your employees happy and motivated should be one of…

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