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Steven Oddy

Steven Oddy

Co-founder

Posts by Steven Oddy:

AI lead magnet generators: what works (and what doesn’t)

AI lead magnet generators: what works (and what doesn’t)

28 Jul, 2025

Planning on creating a new resource to grow your audience, increase your brand awareness, and eventually turn more contacts into...
Investment Risk Profile Quiz: Get Leads as a Financial Advisor

Investment Risk Profile Quiz: Get Leads as a Financial Advisor

16 Jul, 2025

To run and grow your financial advisory business smoothly, you can’t continue to rely on word of mouth or put...
5 Online Quiz Ideas To Grow Your Email List

5 Online Quiz Ideas To Grow Your Email List

14 Jul, 2025

Building an audience of highly qualified and engaged leads is a struggle for many businesses. If you’re tired of spending...
Turn Sahil Bloom’s 5 Types of Wealth Into Coaching Leads That Convert

Turn Sahil Bloom’s 5 Types of Wealth Into Coaching Leads That Convert

4 Jul, 2025

As entrepreneurs, we’re usually laser-focused on building financial wealth. But did you know that to be truly successful in life...
Woman with glasses smiling at her phone on a sofa, beside images of a checklist and a laptop video call, illustrating client engagement.

Using the Zeigarnik Effect to Keep Your Clients Hooked

27 Jun, 2025

Have you ever wondered why an unfinished task keeps popping into your mind, but you forget things you’ve completed?    The...
Candidate Screening Vs. Candidate Assessment: What’s The Difference?

Candidate Screening Vs. Candidate Assessment: What’s The Difference?

20 Jun, 2025

Hiring the right person takes more than skimming résumés. To truly find the best fit, recruiters use two powerful tools:...
Neuromarketing: The future of consumer decision-making

Neuromarketing: The future of consumer decision-making

16 Jun, 2025

Market research based on buyer psychology is brilliant for finding out what your customers think and feel about your brand...
How Social Proof Can Drive Sales (And How To Gather It Easily)

How Social Proof Can Drive Sales (And How To Gather It Easily)

12 Jun, 2025

Everyone likes the reassurance of a personal recommendation before they buy something. Especially if that something has a high price...
What Are the Best Original Research Tools to Build Authority?

What Are the Best Original Research Tools to Build Authority?

6 Jun, 2025

If you’re serious about getting more customers and standing out in a saturated industry, you need to do something different...