ScoreApp Acquires LeadFlow to Enhance Scorecard Marketing Capabilities

London, UK – 1 July 2025

We’re thrilled to let you know that we have acquired LeadFlow, a specialist marketing agency known for creating high-converting, insight-led Quiz funnel campaigns.

Our partnership brings together two teams with a shared focus: helping businesses grow through smarter data collection and lead generation.

This move enables us to better serve both customers and partners, combining the best of both worlds to deliver world-class marketing funnels with even more speed, expertise and scalability.

As part of the acquisition, LeadFlow founder Josh Smith joins us as Head of Enterprise Sales. With years of hands-on experience creating funnels that convert, Josh will lead ScoreApp’s already flourishing enterprise offering. He brings a proven track record in building powerful, dynamic Quizzes that qualify and segment leads, and help businesses create smarter workflows and sales funnels. 

This partnership will strengthen our ability to support fast-growing consultants, agencies, and marketers across the board. We will continue to move forward with one mission in mind: 

To empower ambitious founders and teams with what they need to run stunning, smart Quiz marketing funnels that make it far easier to attract and engage the right clients.